I’ve always been a major fan of the clothing brand Mishka! Their unique designs and weird slogans have made the brand a standout among so many other streetwear companies. Now the brand is moving west to LA to open up shop, which is dope because I can only find their clothes at Brooklyn Projects and Hot Rod. Can’t wait.
Back in March of 2009, we opened our flagship store – 350 Broadway – in the heart of burgeoning South Williamsburg. Since then our digs have at times hosted a variety of activities including art shows, various parties, crazy sample sales, celebrity drop-ins, and impromptu Street Fighter 2 competitions. 350 Broadway went from being just a brick and mortar shop, to being one of Brooklyn’s hot spots.
Exactly 344 days after, we will be opening a sister store in Los Angeles where we hope to accomplish in Echo Park what 350 Broadway did in Brooklyn. МИШКА LA will open its doors at 1547 Echo Park Blvd. on February 20th with a clear mission to be a part of the growing transformation of the Echo Park neighborhood.
And our neighbors feel the same way: I’m looking forward to the Mishka store opening in Echo Park. I’m sure they have some wild stuff planned as only they do. It’ll be nice to grab a beer from El Batey market and shoot the shit out front of the store on a Saturday. That block is great from when Han Cholo and Show Pony were there and I couldn’t think of a better addition to the neighborhood – Steve Ternosky of stalwart brand Obey
It is the only store of its kind in the new hood, but Echo Park was the only place we felt would be a natural fit for a second location. The neighborhood is slowly becoming LA’s destination for the arts and fledgling independent businesses. Meanwhile, a migration of creative youth, young professionals, and LA natives inhabit the neighborhood. МИШКА LA feels right at home.
Designed with the same sensibilities of 350 Broadway, МИШКА LA features familiar similarities with the bright purple neon lights and the hallmark Adam Wallacavage octopus chandelier. And while the intent was to make МИШКА LA distinct, it still feels connected to our Brooklyn roots.
And who would we be without throwing a big party to celebrate our west coast arrival? While we’ll be having an opening reception from 7-9pm in-store, we also have a H-U-G-E party in the works for later that night. Stay tuned right here for all of the details on what, where, when and how you can attend!
My newest project, “Animal Style!” is set to release next Monday, February 15th, everywhere online, so here’s a leak from the project to whet peoples appetites. It’s called “Victory Lapse”, it features Donwill and Von Pea from the rap group Tanya Morgan, and is produced by The A3.
Here’s a video i put together from the performance TiRon had at the Leaders of the New Cool show a couple weeks back. He does some songs off of Ketchup and at the end performs a new song “For Your Smile” off of the upcoming Mustard. Ayomari plays wingman for the performance and you can see that the crowd was really into it as they sang along the entire time. You can also see how well TiRon interacts with the crowd during his songs and in between them. Clips of El Prez, Grip Plyaz and Diz Gibran are on the way.
Great game! It was so good to see the Saints deliver a championship to a region that has been devastated by hurricanes, murders, and everything else. It definitely sucks to see Peyton Manning lose but I have no doubt he will be back more than one time before his career ends. But the New Orleans Saints were the team of Destiny. Glad to see destiny fulfilled!
No one pays attention to detail and background of their clothing like The Hundreds. Many of their shirts or other pieces are based on 90′s movies, cartoons, or cultural influences. For the spring 2010 season, The Hundreds are offering a nice line of t-shirts a long with several denim selections, caps, and even a matchbook.
Ok, so I was laying down with the Bulls-Hawks game on but wasn’t really watching it when all of a sudden I hear the announcer exclaim “Derrick Rose!! Oh my goodness!!” With that being said IO immediately put my DVR to use and saw this monster jam.
